The Institute for Management and Tourism (IMT) was founded in 2006 as an internal institute of the West Coast University of Applied Sciences. Under the umbrella of the IMT, the university’s activities in the fields of economically oriented tourism research, qualification and consultancy services were brought together and networked. The IMT stands for:

  • Research, training and consultancy in tourism
  • Projects with industry
  • Regional, state and national orientation
  • International research network

The Institute for Management and Tourism concentrates its activities on the research fields “Best Ager and Health Tourism”, “Business Intelligence”, “Culture and Nature Tourism” as well as quality and training in tourism. Among others, the IMT explores the economic context of tourism on people. It researches employee and consumer behaviour and its effect with respect to trends in tourism, its effect on the demand behaviour of tourists and on the operational management of tourist regions. Its proximity to practice is of utmost importance to the IMT under the leadership of Prof. Dr. Bernd Eisenstein.The IMT processes practical problems together with agents from the business world for the benefit of the project partners involved.

Further information about the Institute for Management and Tourism can be found on the institute’s own website: